The SEOniverse

What is white hat SEO?

White hat SEO is a term that refers to the ethical use of SEO tactics to promote a website or application in search results.

White hat SEO is the opposite of black hat SEO and more clearly defined as ethical than grey hat seo.

Example of white hat SEO

An example of white hat SEO would be a great piece of thoroughly researched content, written in simple language with a target keyword naturally occurring throughout that the search engines and users are easily able to crawl and understand.

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